Packaging for the World Cup Craze
Enthusiasm of the Brazilian football fan or not, with a few weeks to go before the World Cup 2014 kick-off in São Paulo, the Brazilian business world is heavily promoting […]
Tag Archives: Brazil
Plastic Carrier Bags – The World Upside Down
In the July edition of Plastics News I read that 12-year-old girl Abby Goldberg from Grayslake, Ill., stool the plastics industry’s thunder — and quite possibly spoiled prospects for an […]
‘Natural’ Labelling Meets Consumer Scepticism
Consumers in the market for eco-friendly products are sceptical about the term ‘natural’, and two-thirds want to see a uniform standard to certify natural claims, according to a new survey […]
Sex Packaging or Packaging Sex
It’s carnival in Brazil, one of the most important events of the year and before which the New Year doesn’t get off the ground. So let’s have a look at […]
Palmito: From Glass to Cardboard to Biomass Packaging
Contrary to activists who strive to abandon all packaging, I have argued many times that in addition to enhancing the presentation of fruits or vegetables, the right packaging helps producers […]
Brazil’s small-scale business model for recycling post-consumer Tetra Paks
The time between Christmas and New Year’s Eve is typically a period when people look back and forward and decide what they will do differently in the year to come. […]
Chocolate Fondue in 2 minutes
Finally the holiday season is coming up. Although Christmas time is a period to contemplate, appreciate and relax, after a very stressful and for some depressing year, it is at […]
A New Look at Latin American Culture
Perfumária Natura, Brazil’s leading cosmetics industry, launched a line called Amor América, with products made with raw materials originating from the Andes and Patagonia regions. To spicing up the launch, […]
Sugar Cane, Bamboo and Ceramics
Sugar Cane, bamboo and ceramics belong to the oldest packaging materials used by mankind. Although fully natural and sustainable materials neither sugar cane, nor bamboo are used any longer as […]
The ‘greenness’ of Easter Eggs
Worldwide the period up to Easter is traditionally a ‘wasteful’ period in terms of packaging material. The sales in Easter Eggs and other (chocolate) products during the Easter period is […]
Pure nature – The fragrance of the Amazon dancing in the wind
The capillarity of the wooden sticks transmits the fragrance of the perfume from the Amazon region to the ambiance of the room.15% of the world’s total of all known vegetal […]
Beer that “fits the hand” – The design process of a special beer bottle
The young Brazilian consumers are open to new and innovative packages and products. The latest innovation comes with the launch of Summer Draft beer. At the time the summer period […]
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